Purva Couture BY
Purva Couture born of a fiercely ethnic spirit and a unique sensibility is truly a symbol of artistic blend of art and creativity which surely CRW holds a witness of.
The designer Purva Patel through her label fuses contemporary silhouettes with Indian influences. The lines are elegant, clean and accentuate femininity.
Driven by a passion for ethnic exuberence on the fashion freeway , Purva showcased an antique collection named “Mehem” Presenting conventional embroideries with antique deep dusty colors such as mustard , maroon emerald green.it was fusion of lehnga and capes.
The inspiration acquired by the designer for her collection was her inclination towards antique embroidery as it never goes out of fashion than ding pastels like others, also she told us that her most of the clients are Gujjus and they have approach towards Asian colors which give them more conventional and classic look than the shades of pastels.
Truly witnessing her love and passion for antiques, we can surely sense a strong conventional antique artwork through her collection.
Focusing on Gujrati traditional collection Purva Patel said that,
"CRW is providing a fantastic opportunity to established and new comers to showcase their theme; I am privileged to be a part of it. I am receiving good response from the audience".